New Web Site Launches - September 18, 2009

A new logo and a new look! Partners For A Cause launched their new web site today after completing a 9-month pilot run of the program in Birmingham, Alabama. "This has been an incredible journey!" said Russell A. Jackson, Founder of Partners For A Cause, LLC. "This past year we have had some terrific partners come together to help develop an innovative approach to raising money for charities. Our partners include Foonster Technology, Diamond Studios, Cherrylipped Studios and Zeekee Interactive. Each brought their time, talent and energy to the table and all for one single purpose: to help America's charities!"

The rollout of the new web site introduces several new features that further differentiates the program from others in the market. "We continued to listen to the business community for ways they believed would help us engage all types of businesses," said Jackson. "Most businesses today care about their local charities and are already participating in some form to help these organizations. We believe our new approach of Rewarding Caring Consumers will allow us to engage those businesses that may not traditionally participate in discount or coupon programs."

One thing that hasn't changed from our original vision is the 75% of each membership sold going back to the charity the member selects. "The fundraising product industry raises over 2 billion dollars a year for schools and youth groups nationwide. There is no question that the industry works and is making a profound impact nationwide," said Jackson. "During our research we discovered that most of the fundraising product programs seem to return up to 50% of the sale back to the benefiting organization. Some even have tiered sales scales that selling organizations must reach to earn varied percentages from the campaigns."

"We worked diligently to find a way to ensure that from every membership sold the charity receives 75% of the purchase price," said Jackson. "More importantly, we will never allow our program to be sold via retail outlets and other avenues that would directly compete with the charities efforts to raise money. If businesses are participating in our program for charity then it should remain for the charity."